kor group is known for bringing exceptional creative solutions and dynamic communication strategies to life for our corporate and institutional clients. In addition, we have made a commitment to creating meaningful communications for institutions outside the for-profit sphere. Understanding the value of good design, non-profit organizations realize that strategically developed solutions can help them meet their goals.

Since its start 15 years ago, kor group has been involved in issue-driven projects for healthcare and social well-being including event branding for neonatology at BID, a brochure for Peer center at BU School of Public Health, bridging the gap between HIV patients and doctors, and donor appreciation materials for Melmark, an organization supporting individuals with developmental disabilities. Working within the client’s limitations, we apply the same level of energy, creativity and problem solving found in our for-profit work to deliver spectacular results for these worthy causes.

Pro-bono work not only builds a bank of good karma; the process of working on these projects is a reward in itself. Posing a unique set of design challenges that impact the world for the better when solved effectively, they are fun for a designer to tackle. Working on such projects creates a feel-good situation that aligns with kor’s philosophy of community-building and giving back to society. The turbulent economy along with the ever-changing political and social landscape calls for positive and responsible actions, a reevaluation of beliefs, and an understanding of the greater good that can come from the smallest of changes. As designers, we can be the front runners driving that change.