Soon after we completed the WPI #1 MBA campaign, kor group developed the Department of Management’s 2008-2009 Annual Report. WPI’s Department of Management has a lot to be proud of, in addition to the incredible #1 part-time MBA in the nation, so we’ve highlighted those achievements in their annual report. This was a great project for us, we worked with Lee Nash on [...]

Worcester Polytechnic Institute’s Department of Management was recently ranked #1 part-time MBA in the nation by BusinessWeek. kor group led the cross media advertising campaign with Redhead Media, and the marketing team at WPI. The branding and design had to work on various applications; from a 1″ sticker, to an outdoor billboard, online and on-air. We kept [...]

We recently created some new marketing pieces for Merrimack College that complement and extend the suite of materials we created last year (for which we won a bronze award in the total recruitment category for the Higher Ed Marketing’s Annual Education Advertising Awards).
For these new pieces, we pulled colors and fonts from the overall standards [...]

kor group recently created multiple admission acceptance kits for some of our higher education clients: Assumption College, Massachusetts College of Pharmacy and Health Sciences, Merrimack College, and Wheelock College. We understand that admission marketing is not just about getting prospective students to apply, but to yield. The goal of these kits was to excite the accepted [...]

Last month MB Jarosik and I (James Grady) were invited to speak at the CASE Design Institute: Creativity in a Challenging Environment conference. Our lecture focused on our process of getting started, vetting new ideas and engaging clients with nontraditional designs. We talked about our effective methodologies and presented some of our cutting edge educational communications.

In order to deliver effective and creative results, kor [...]